Head of Integrated Marketing Communications occupation with American Physical Modern society
Head of Built-in Internet marketing Communications
Who we are:
The American Actual physical Modern society (APS) is a nonprofit membership organization functioning to progress and diffuse the information of physics by its superb investigation journals, scientific meetings, and training, outreach, advocacy, and global routines. APS signifies much more than 50,000 users, together with physicists in academia, nationwide laboratories, and industry in the United States and all over the earth.
Posture Summary:

The Head of Integrated Promoting Communications will serve as a very important Advertising and Communications Division Management Workforce member. The Head of Integrated Promoting & Communications will be responsible for marketing and advertising and communications technique for a portfolio of scientific journals to build recognition, optimize engagement, and develop earnings. Reporting to the Communications Director, you will direct the structure and implementation of extensive marketing and advertising communications approaches and advertising campaigns by using finest techniques across paid out, owned, and acquired channels and provide actual-time feed-back by leveraging details, analytics, and buyer investigation. Are you searching for your future job obstacle? This position is a crucial building block in our initiatives to pursue strategic growth initiatives, engage new audiences, and keep on to construct APS’s journals globally. Join us at APS, a 123-12 months-aged non-gain membership business. Use currently!
The Head of Built-in Marketing and advertising & Communications may travel up to 20- 25% business vacation to go to conferences and activities as directed by the supervisor.
The APS has a “remote first” notion that encourages equivalent remedy and equal accessibility, unbiased of bodily do the job place, with a vast majority of personnel doing the job mainly from distant do the job places. This position could have to have at moments in place of work work, many geographic functions and meeting attendance as instructed by your Supervisor. APS values variety and welcomes candidates from a assortment of backgrounds. APS offers a dynamic get the job done surroundings with an superb whole payment offer which include salary, outstanding rewards, and outstanding compensated time off.
Duties:
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- Direct advertising and communications strategic initiatives for APS’s scientific journals and investigation.
- Develops an yearly APS communication and marketing approach and promotional prepare for approved initiatives and oversees planning and production of the communication and information ways to operationalize each initiative.
- Makes and implements the digital written content approach to amplify the organization’s arrive at, increase the audience, and raise brand name consciousness for APS’s scientific journals and investigate.
- Develops techniques to expand subscriptions or writer submissions to APS’s journals and stays abreast of electronic mail marketing and advertising tendencies and greatest techniques, making sure ideal use of present equipment and technologies to raise performance and increase APS’s reach.
- Abroad advancement and implementation of social media method and implementation throughout all platforms for journals and research.
- Consults with and advises employees and departments on interaction and written content options as they create their program strategies.
- Manages applicable jobs from initiation by way of completion to make sure results are shipped on time and within recognized budgets.
- System and execute campaigns for the launch of new items.
- Converse the Actual physical Review story constantly and effectively by establishing key messaging and manufacturing precious information.
- Oversee journals-linked email marketing and advertising tactic, guarantee the accuracy and performance of messaging, and keep an eye on the cadence and usefulness of e-mail.
- Utilize electronic platforms (CRM, e mail tools, sites) to build prosperous purchaser journeys and keep an eye on buyer insights.
- Handle journals-connected exhibits at scientific conferences by strategically deciding upon exhibitions, getting ready on-web site method, staffing booths, producing leads, and overseeing stick to-through.
- Oversee social media technique and messaging for journals-relevant channels and keep an eye on channels to determine and handle concerns.
- Collaborate with the resourceful crew to ensure dependable use and usefulness of APS model and journal identities.
- Perform market place investigate to retain abreast of traits and rivals.
- Oversee the identification and marketing of push-deserving information to secure optimistic and exact media protection of peer-reviewed journals and scientific meetings.
- Control a staff of communication and marketing and advertising experts, build workflows and functioning methods, provide advice and suggestions, allocate assets, and assure excellent.
- Check and report progress and submit efficiency stories on marketing strategies and media coverage.
- Establishes benchmarks and metrics for marketing strategies and conversation APS’s journals and investigate solutions
- Makes and analyzes regular monthly analytics experiences for APS Journal and exploration products and solutions, strategies and develops suggestions for changes and improvements
- Presents marketing campaign-dependent, regular, and quarterly studies for APS leadership on described benchmarks and metrics
- Writes and edits engaging marketing copy throughout multiple platforms, together with digital communications, the web page, social media, marketing print collateral such as brochures, immediate mail, and in-home commercials for APS’s journals and research.
- Drafts speeches, scripts, chatting points and supporting materials for APS management to provide at conferences and sector occasions.
























Training: Bachelor’s degree in marketing, communications, or other connected fields is essential.
Working experience, Know-how, Abilities, and Skills:
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- Least of 8 a long time of progressive experience managing advertising and marketing and communications, ideally at a scientific publisher with positive results and ROI.
- Bare minimum of 5 many years of experience handling a crew of advertising and communication gurus.
- Strong leadership and administration experience.
- Encounter working with advertising, communication, publishing, and editorial experts.
- Encounter correctly managing corporate picture and interacting with the media.
- Exceptional composing and proofreading capabilities.
- Fantastic polished interpersonal and community talking capabilities.
- Experience in job management, like source allocation and workflow management using Asana or related tools.
- PMP or similar certification preferred.
- Extensive information in purpose location, KPI metrics, organization intelligence, analytics, social media management, media checking, client marriage management, and electronic mail marketing and advertising.
- Proficient in usually employed engineering platforms and software program, such as Google Enterprise.












Vacation: This situation could require up to 20- 25% business enterprise vacation to show up at meetings and functions as directed by the supervisor.

Work Setting:
Our actual physical places of work are situated in Higher education Park, MD, Washington D.C and Hauppauge, N.Y. We are operational in most US states. We are not operational in all 50 states. The APS has a “remote first” principle that encourages equal procedure and equivalent access within the United States, impartial of actual physical work spot, with a the vast majority of workers functioning largely from distant operate locations. APS lets versatile perform hrs responsiveness is essential, on the other hand, throughout the main 9 am to 5pm Jap Regular Time workday.

Our Main Values:
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- The Scientific Strategy
- Truth and Integrity
- Variety, Inclusion, and Respect
- Partnering, Cooperation, and Open up Collaboration
- Speaking Out
- Schooling and Mastering







Internet Existence:
Corporation: www.aps.org
Social Media: https://www.aps.org/newsroom/social/index.cfm

Amazing 2023 Profit Offerings:
Flexible schedules and means to work remotely 8% employer-paid out retirement contribution Expenditure advisement expert services: 100% employer compensated Health-related benefits: PPO or HDHP choice Employer contribution to FSA or HSA account, eligibility based mostly on medical program enrollment Life-style Spending profit up to $2000.00 (USD) – 100% employer paid Dental advantages: specific coverage 100% employer paid out Vision rewards: particular person and dependent protection 100% employer paid Essential Lifetime & Incident insurance policies: staff coverage 100% employer compensated Supplemental Existence & Accident coverage, which includes partner & dependent kid(ren) coverage Disability insurance plan: personnel coverage 100% employer paid Voluntary Accident & Significant Illness insurance policies Health care, Commuter & Dependent care versatile investing accounts Holiday vacation: 15 days yearly Generous getaway leave: 17 paid days of significance features a single week closure at the finish of December Own go away: 4 days on a yearly basis Volunteer depart: 1 day per year Sick leave: 10 days annually Bereavement & Compassion go away: 2 -15 days primarily based on decline 12 weeks employer-paid loved ones leave Higher education tuition reimbursement plan Task connected seminar & continuing training Experienced Certification/Recertification 100% employer paid Coaching and specialist advancement entry to LinkedIn Learning on-need classes Worker Support Plan Mindfulness Meditation: stay and on-demand from customers lessons APS does not present relocation guidance/fees
The American Actual physical Modern society is an affirmative motion and equivalent prospect employer. It is the plan of American Physical Society not to discriminate or let the harassment of staff members or applicants on the basis of race, spiritual creed, alienage or citizenship, faith, colour, ethnicity, intercourse, countrywide origin, age, incapacity, marital position, familial standing, shielded veteran standing, guarded military position, bodily or mental incapacity, sexual orientation, gender id, genetic facts, predisposing genetic features, ancestry, domestic violence target status or any other characteristic safeguarded by regulation with regard to any work procedures, like recruitment, marketing, occupation software treatments, selecting, upgrading, coaching, marketing, transfer, payment, work assignments, gains and/or other conditions, ailments, or privileges of work, presented the particular person is qualified, with or without the need of reasonable accommodations, to conduct the vital functions of the occupation. This plan applies to all work at APS. The American Bodily Culture is committed to offering obtain, equivalent opportunity and realistic accommodation for individuals with disabilities in work, its expert services, applications, and routines. To ask for a acceptable lodging, you should get in touch with APS Human Sources at [email protected].
All APS Staff should be vaccinated and present evidence of vaccination by using our secured vaccination portal upon hire, except if they have an HR authorised professional medical or religious exemption. The APS has a “remote first” notion that promotes equivalent procedure and equal access, unbiased of physical work location, with a bulk of personnel doing work largely from distant operate places.