The Mark Wiley Group is happy to welcome Xochitl Underwood as the Vice President of Advertising and marketing and Communications. In her new purpose at MWG, she will lead marketing tactic and boost communications initiatives to give the extra substantial audience obtain to pertinent info with regards to serious estate locations.
“Xochitl delivers a prosperity of institutional awareness in strategic promoting and communications to the Mark Wiley Team executive crew,” explained Mark Wiley, owner and workforce leader of the Mark Wiley Team. “As our staff carries on to improve and as we continue on to service the actual estate requires of the Las Vegas neighborhood, Xochitl will be a worthwhile addition to our staff.”
Underwood is a seasoned media, branding, advertising and marketing leader, and strategist bringing extra than 25 decades of experience in communications to her new purpose. Ahead of becoming a member of the Mark Wiley Team, she arrived from the local CBS affiliate, KLAS-8, component of Nexstar Media, where by she served as the Executive Producer of Electronic Articles. In her placement, she was liable for escalating audience advancement and attain on all online-primarily based platforms, such as 8NewsNow.com and 8NewsNow.com En Español (a Spanish news internet site), MysteryWire.com, and all social media methods for the station’s programming products.
Just before joining Nexstar Media in 2019, Underwood labored as the Information Director for Comcast NBC Universal’s Las Vegas Telemundo station. She made and released the affiliate’s initial dwell Spanish broadcast in the Las Vegas marketplace in June 2014. She oversaw and led all editorial written content for broadcast, digital platforms, and groups. Less than her leadership, the information systems were rated #1 in important demographics and had been acknowledged and awarded several Emmy Awards, together with Best Newscast.
All through her 15-calendar year tenure at Comcast NBC Common, she managed nearby business enterprise partnerships with promotion and advertising companies. In addition, Underwood held numerous leadership titles in significant marketplaces, including Information Director for the Telemundo station in Dallas and Government Producer of the Telemundo Creation Middle. She also worked for the Belo Corporation in Phoenix. Her media job started at Univision in 1998 following turning into 1 of the youngest newsroom leaders in the place. Fewer than a year into her part, she introduced the initial-ever dwell Spanish language broadcast in the historical past of Las Vegas.
Underwood was not too long ago inducted into the Nevada Broadcasters Corridor of Fame and is a six-time Emmy Award winner. She attained a Bachelor of Arts in Telecommunications and Broadcast Journalism from Pepperdine University in Malibu, California.
About the Mark Wiley Realty Group
The Mark Wiley Team, with Keller Williams Realty SW, is the Las Vegas area’s most revolutionary authentic estate crew and a one-halt real estate resource for shopping for or marketing a household in Las Vegas, Henderson, North Las Vegas, and bordering southern Nevada communities. Serving a large selection of clientele from very first-time homebuyers to seasoned buyers, the Mark Wiley Team provides a staff qualified and capable to signify authentic estate purchasers or sellers in any scenario. Find out additional at mwgrealestatelasvegas.com.